Every company has what it takes to become a superbrand!
Whether start-up, mid-sized company or global player: Why we all need to make our customers' world a better place.
From sustainability to health to remote work - in times of uncertainty, people long for heroes who offer them guidance. And if brands want to be relevant tomorrow, they need to become those heroes. Tim Rottländer highlights best cases such as Bayer, TikTok, Hewlett Packard, Netflix, StudySmarter and shows why with content and the right environment, any company can become a do-gooder.
With this topic, Tim Rottländer, Director brandstudio was live on stage on June 14 at 1:45 pm.
Watch the video on YouTube.